06090 不同集團
BUTONG GROUP
BUTONG GROUP
| Listing Date | 2025/09/23 |
| Listing Price | 71.200 |
Subscription Result
- Subscription Rate3,317.47x
- Guarantee One Lot Size5490 lot
- One Lot Success Rate1%
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IPO Detail
COMPANY PROFILE
Butong Group is a China-based company specializing in the design and sale of nursery products. BeBeBus, the Group’s first brand introduced in 2019, has become a renowned brand in China’s nursery product market, serving mid- to high-end consumers.
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According to Frost & Sullivan, BeBeBus ranked second among China’s nursery product brands in terms of GMV of mid- to high-end nursery products in 2024, with a market share of 4.2%
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Starting with the Group’s core products - strollers, car seats, cribs and highchairs, BeBeBus’s nursery product portfolio has grown to meet the needs of essential parenting scenarios, from traveling and sleeping to feeding and caring.
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As of June 30, 2025, the Group have approximately 3.5 million members across all online channels and its SKU portfolio amounted to 459. The Group’s customers consist of consumers and business customers.
BASIC INFORMATION
| Market | Hong Kong (Main Board) |
| Business Nature | Household & Personal Products |
| Major Business Area | China |
| Board Lot | 100 |
GLOBAL OFFERING
| No. of Offer Shares | 10.98M shares |
| No. of International Offer Shares | 9.88M shares |
| No. of HK Offer Shares | 1.10M shares |
| Offer Price | $62.01 - $71.20 |
| Stock Code | 6090 |
| Sponsor(s) | CITIC Securities (Hong Kong) Limited, Haitong International Capital Limited |
| Underwriter(s) | CLSA Limited, Haitong International Securities Company Limited, Futu Securities International (Hong Kong) Limited, SPDB International Capital Limited, Huatai Financial Holdings (Hong Kong) Limited, Livermore Holdings Limited, Patrons Securities Limited |
TIME TABLE
| Application Period | Sep 15 (Mon) - noon, Sep 18 (Thu) |
| Price Determination Date | Sep 18 (Thu) |
| Result Announcement Date | On or before Sep 22 (Mon) |
| Result Announcement Date | On or before Sep 22 (Mon) |
| Result Announcement Date | On or before Sep 23 (Tue) |
| Dealings in Shares commence on | Sep 23, 2025. (Tue) |
Reallocation of Shares Offered
Sales Statistics (HKD)
| Offer Price | $62.01 - $71.20 |
| Capitalization | 5.63B - 6.46B |
| NAV / share ($) | $11.9 - $13.03 (Unaudited pro forma adj NAV / share) |
Use Of Proceeds
| Assuming the offer price being at HKD 66.6, the net proceeds raised would be HKD 661.70M, of which |
| 25.7% : Enhance production capabilities |
| 16.6% : Expanding presence in overseas markets |
| 34.1% : Branding activities and the expansion of sales network |
| 13.6% : Research and development of new products |
| 10% : Working capital |
IPO NEWS
| 23/09/2025 16:08 |
| {New Stock}BUTONG GROUP(06090) ends up 43.96% at HK$102.5 |
| 23/09/2025 09:20 |
| {New Stock}BUTONG GROUP(06090) opens up 41.01% at HK$100.4 |
| 22/09/2025 18:35 |
| {New Stock}BUTONG GROUP(06090) ends up 41.43% on grey market |
| 22/09/2025 16:20 |
| {New Stock}BUTONG GROUP up 37.64% at HK$98 on grey market |
Related Document
| Prospectus |  Chinese Version | English Version |
| Remark： | The above information is referenced from the prospectus. |
| All data is calculated from the non- exercise rights(if applicable). |
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*Admission fees include brokerage of 1%, SFC transaction levy of 0.0027%, Stock Exchange trading fee of 0.005% and FRC transaction levy of 0.00015% (i.e. 1.0077% in total).